Below is the first part of a fill-in-the-blank sales letter you can use.  The entire letter is in our "Definitive Guide."  Request the guide here.  

URGENT:  From Keith Lee, President of American Retail Supply

Zoom…Zoom…Zoom

As you can see, I have sent you a little race car.  Why have I done such a thing you ask...

To dramatize a simple fact. At the upcoming Retail Success 2006, American Retail Supply FREE Client Appreciation Conference & Expo, we will have a room filled with smart people who have traveled from great distances to be there.  They are coming from Hawaii, Eastern Canada, Maryland, New York, Maine, Florida...just to mention a few.   Each will be spending hundreds to thousands of dollars in airfare alone.  Here is what a few people from across the country and around the world said about the Event in May 2005. 

Faye Doppelheuer, Babe’s Shoes and Apparel, Lakeland, FL - I came to Tacoma with retail burnout and left 2 days later with a renewed sense of purpose and love for my retail business.

Cindy Forsgren, Forsgren, Ltd., Pago Pago, AS   
This has been the most incredible investment (although it was FREE!) I’ve made in my business.  The speakers walked me step-by-step through priceless principles to increase sales and productivity.  Paul Hartunian revealed publicity secrets that made me wonder “why didn’t I think of that before?”  Thank you, Keith Lee and American Retail Supply!  My mind is spinning with ideas I can’t wait to get back and implement.

This Event will not be back in the Pacific Northwest for at least 3 years!
So, with you being within easy driving distance, it is downright SAD for you to miss this event.

Frankly…I’m puzzled that you are not yet registered.  So puzzled that I would like to make you a SPECIAL LATE REGISTRATION OFFER as a ‘shameless bribe’ to get you there.

This entire letter is in our "Definitive Guide to Using 3D Mail in Your Marketing Campaigns."  Request your guide here.