Below is the first part of a sales letter you can use. The entire letter is in our "Definitive Guide." Request the guide here.
June 14 is Flag Day and We’re Celebrating the Grand Old Flag all Month Long with a Free Full Service Oil Change! and a FREE Gift Worth $20.00 For You
Dear First Name,
You need to be asking yourself what’s this all about, a free full service oil change and free gift worth $20.00? What’s that all about? If you’re like me, your mother told you when something sounds too good to be true you better put your guard up. You have to know that no one just gives you a Full Service Oil Change & Lube for FREE, let alone provide you with your choice of a gift worth about $20.00. So I’ll tell you right now why I want to give you a full service oil change and free gift
You might know about us up here at [Your Business Name] and you’ve talked to any of our customers I’m darned sure you hear good things about us. I’m really proud of our entire crew and the work we do.
But again, momma didn’t raise no dummy right?
When something sounds too good to be true you need to ask, “What’s the Catch”. Well, I really am going to give you a free full service oil change and lube, and I want to give you your choice of a free gift worth about $20.00 and here’s why…
Actually, it’s real simple. Can you imagine how much it costs me to get a new customer? Just think, I need to advertise here and there and everywhere. And you know that most of that advertising goes right past the people I want to see it. So I figured this letter with the cool flag magnet would catch your attention right away, and I wouldn’t have to spend all that money on advertising that people don’t even see, and I would pass the savings on to you with a free full service oil change and free gift and once you experience our service you’ll become a life-time friend and customer.
Here’s what you’ll get with you FREE Full Service Oil Change & Lube:
The entire letter is in our "Definitive Guide." Request the guide here.