Below is the first part of a fill-in-the-blank sales letter you can use.  The entire letter is in our "Definitive Guide."  Request the guide here.

“We Really Want You Back!”

Dear [first name],

Our records indicate it’s been too long since we’ve heard from you at American Retail Supply (formerly Thompson Merchandising & Supply). So, we’re giving you the  FREE $20.00 American Retail Supply Gift Certificate on the other side (It even Doubles to $40.00 with your purchase of $200 or more, and Quadruples to $80 with your purchase of $500 or more)!

Here are 3 Reasons Why Our Competition Hates Us But You’re Going to Love Us…

1) Get Everything You Need To Run Your Store With One Phone Call:  You’ll save time and money when you make one call to get all of your bags and other packaging, fixtures, display, price marking, antishoplifting, even your gift cards, POS System, promotional products, credit card processing and yes even your AUTOPILOT customer loyalty program.

2) You Get Make-You-Happy Client Service: We’re so serious about giving you Make-You-Happy Client service that we own www.MakeYouHappy.com worldwide!  It actually is very simple.  Everyone here knows Only Happy Clients Come Back...and our job is to be sure you are happy - every time!

3) You Get Your Order On Time - Every Time: Within minutes of placing your order it will be pulled and ready for shipment.  If you place your order on stock product before 2 PM, it will ship that day, and if you place it later and tell us you need it right away, we’ll do our best to get it out that day.  And when you order something that is non-stock or custom printed, you’ll get it when you’re told you will - EVERY TIME!

This entire letter is in our "Definitive Guide to Using 3D Mail in Your Marketing Campaigns."  Request your guide here.